SmartMark Limited, a distributor of lifestyle and beauty brands, recently opened its doors to customers at the Kwara Mall-Ilorin.

Layi Gobir, managing director of the company, who is also an indigene of Ilorin, Kwara State, commended the state governor, AbdulFatah Ahmed for making the opening possible, extolling the governor for his foresight in creating the enabling environment for investment in the state.

The chairman of the Persianas Group, Tayo Amusan was also commended for his spirit of enterprise and exemplary business leadership. Persianas Group is the developer of the Kwara Mall.

The premium luxury Swatch brand, which brings with it almost three decades of consistent and impeccable global delivery of quality, had prior to this time had presence in upscale stores in Abuja, Port Harcourt, Enugu, and Lagos.

Segun Ogunleye, marketing communications manager for SmartMark Limited, in a statement stated that "it is in the company's bid to give the teeming consumers in the historic and beautiful towns of Ilorin and environs the opportunity of accessing the premium quality experience that only the Swatch brand provides, hence the opening of the Swatch store in Ilorin."

In his words, "consumers who make purchases from the store are guaranteed the authentic premium quality luxury Swatch brand.

They also automatically qualify for a FastForward loyalty card which entitles them to amazing discounts at subsequent purchases from the store and other FastForward stores nation-wide in addition to enjoying world-class, after-sales services for purchased watches at no extra cost."

The Swatch brand has been leading innovation globally since its establishment in 1983 in the watch-making Switzerland. It is being managed and promoted in Nigeria and Ghana by SmartMark Limited.